New York Acting To Lure Hollywood Back To Town

New York City has apparently had enough of losing film productions to Toronto, and has begun offering a generous package of incentives to filmmakers. “Producers are offered a 15 per cent tax credit for productions that shoot at least 75 per cent of their project in New York’s five boroughs. To sweeten the deal, the city is offering free advertising for the films on city-owned billboards and bus shelters.” But you won’t hear Toronto complaining – “a bold increase in Ontario’s tax credits for the industry, which offer both Canadian and foreign productions a tax break for shooting here, has helped reinvigorate the city’s flagging industry.”

PBT Exodus Continues

“Two key staff members left the struggling Pittsburgh Ballet Theatre this week, further fueling concerns about the company’s viability as its leaders try to eliminate a $1 million debt and attract new audiences. The departing veterans include Mary Ellen Miller, who has led fund raising at PBT since 1992, and Molly Mercurio, public relations director. Ballet school director Roberto Munoz has announced that he will leave at the end of the summer, as will Gail Murphy, director of marketing. PBT, which lost its managing director a year ago this month when Steven Libman resigned, is being run by Robert Petrilli, interim managing director, and Terrence Orr, artistic director. Earlier this year, the company suspended its search for a permanent managing director.”

Bring On The War

The war in Iraq isn’t even over yet, and already, the mass marketing juggernaut is gearing up to sell a sentimental version of it to a public that seems all too ready to embrace the pre-nostalgia. “Taking aim at the 18-to-34 set, publishers will soon roll out first-person tales from the front… Meanwhile, television, which couldn’t locate a young audience for its Vietnam-era American Dreams, may end up with two series set in Iraq – a cable drama from Stephen Bochco and a network comedy from Golden Girls writer Mort Nathan.” Why the rush? It’s a new post-Vietnam generation, says the conventional marketing wisdom, and they’re ready to get past old ideas about war as a national humiliation, even if their parents aren’t.

Are Voice Actors Becoming Obsolete?

The latest trend in animated films has been to cast well-known actors in the lead roles, and market (at least in part) on that star power. But to the little-known pros who have spent a lifetime perfecting their skills as voice actors, this is a revolting predicament, and many worry that their considerable talents will soon become expendable, as Hollywood insists on bigger and bigger names to headline animated flicks.

Sandow: Orchestras Give Audiences Every Reason To Stay Away

AJ blogger Greg Sandow wades into Drew McManus’s Take A Friend To The Orchestra project, and isn’t entirely sure why anyone should be so enthusiastic about the form. “There’s a dead zone between orchestras and their audience. The audience doesn’t know what’s going on. They don’t know what really happens at the concerts they hear—what chances are taken, what musical problems are solved, what anyone is trying to express. And of course any smart person who comes in from the outside can sense this. It’s engraved, somehow, on the whole orchestra experience: the blank rituals, the empty formality, the distant, scholarly program notes, all the rules about when to applaud, the very look of the people in the audience, who for the most part, and through no fault of their own, are only passively engaged. Who can blame anyone for staying away?”

Don’t Write Radio’s Obit Just Yet

With the rise of satellite radio, portable MP3 players, and podcasting, many cultural observers have already declared traditional radio to be dead, or at least on its way towards becoming the type of broadcast wasteland that the AM band became following the rise of FM in the 1970s (but before AM’s resurgence in the 1990s on the back of sports and talk formats.) But the facts simply don’t back up such a simplistic view of the coexistence of old and new media: the latest market study of those stuffy old radio stations shows plenty of profit yet to be had. And as long as there is profit potential, there is simply no chance of radio giving up the ghost.

Scottish Opera Soldiers On, Into An Uncertain Future

As Scottish Opera prepares to cease operations for a year as part of the government’s plan to “save” it, the company is mounting a touring production of Verdi’s Macbeth. But there may be no clearer indication of the fiscal and creative hole Scottish Opera faces than the cuts forced on this tour – only seven singers and a pianist are making the trip, and the entire chorus will be disbanded by summer’s end.

The Conductors You’ve Never Heard Of

There may not be a more thankless job in an American symphony orchestra than that of staff conductor. These baton twirlers enjoy none of the accolades accorded to music directors and guest conductors, get paid a fraction of what every other musician in the organization gets, and are expected to be fluent not only in all the standard repertoire, but also in Broadway showtunes and pops material. Most of the concerts they conduct will be before audiences of restless schoolchildren, and their names will almost never appear in a serious newspaper review. All that having been said, the job may be the best sink-or-swim training any musician can get, and many staff conductors have gone on to big things of their own.

SPAC Has A Lot Of Healing To Do

Upstate New York’s embattled Saratoga Performing Arts Center (SPAC) has elected a whole new board, taken steps to become more responsive to community concerns, and done its best to respond to a scathing internal report that blasted its previous leadership and programming decisions. All that having been said, however, SPAC’s finances have turned out to be in even worse shape than anyone had predicted, and one of the new board members speculated at this week’s annual meeting that the organization would likely have been bankrupt within a year had changes not been made.

TV’s Closest Season

This season was the closest ratings race ever for American TV networks. “For the first time in its two-decade history, Fox, once the upstart outsider, will win the network competition in the category of viewers between the ages of 18 and 49, which every network but CBS defines as the yardstick of prime-time supremacy, because so many advertisers pay a premium to reach that group.”