Bring On The War

The war in Iraq isn’t even over yet, and already, the mass marketing juggernaut is gearing up to sell a sentimental version of it to a public that seems all too ready to embrace the pre-nostalgia. “Taking aim at the 18-to-34 set, publishers will soon roll out first-person tales from the front… Meanwhile, television, which couldn’t locate a young audience for its Vietnam-era American Dreams, may end up with two series set in Iraq – a cable drama from Stephen Bochco and a network comedy from Golden Girls writer Mort Nathan.” Why the rush? It’s a new post-Vietnam generation, says the conventional marketing wisdom, and they’re ready to get past old ideas about war as a national humiliation, even if their parents aren’t.