How Did The Da Vinci Code Become A Breakout Hit?

“To hear some people tell it, author Dan Brown stumbled on the literary equivalent of turning lead into gold. They say his was a formula that mixed clumsy, forgettable sentences with breakneck pacing, lectures on art, history and religion, sinister conspiracies, evil villains, puzzles and cliffhanger chapter endings to produce literary gold. While some like novelist Salman Rushdie called the book “typewriting” and others, like critic Laura Miller, called it “cheesy,” book industry professionals refuse to sneer, saying this was far from a case of good things happening to a bad book.”