Getting Smaller To Increase Visibility

“For years, American cartoonists have complained that their world is getting smaller. Plagued by slumping readership and beholden to high profit margins, daily newspapers are busy reducing the size of comics and cutting those that fail to gain support from older readers. Meanwhile, cartoonists who want to try something different, like mammoth Sunday strips, sometimes get the cold shoulder from editors. So it’s ironic that the next big thing in the comics world is a small cell-phone screen. But the distributors of strips from Crankshaft to Dick Tracy are working to get a foothold in that tiny space, and at least two cartoonists say they’re thrilled to get the exposure.”