Barnes Gets $3m For Transition

The Barnes Foundation has raised $3 million in operating funds to carry it through the next two transitional years, as the foundation prepares to make its controversial move from Lower Merion, Pennsylvania, to Center City Philadelphia. “Plans for the highly anticipated relocation of The Barnes Foundation’s gallery have been proceeding smoothly, including fundraising efforts, which have been accelerating even during the current “quiet phase” of a campaign. The Foundation is continuing to expand its Board of Trustees as part of its overall plan to secure the future of its educational activities and art collection.”

The Artists’ Representative

“The son of Russian émigré musicians who were brought to the U.S. by Hurok in 1923, Max Gershunoff came to arts management indirectly. He first studied trumpet at the Curtis Institute of Music in Philadelphia, where Leonard Bernstein and Samuel Barber were among his classmates. He then played under Fritz Reiner and Arturo Toscanini but grew increasingly bored by the repetitive aspects of the job. So, with encouragement from conductor Dimitri Mitropoulos, he went into arts management, ultimately serving for 12 years as vice president of Hurok Concerts Inc. He remains active in the field, representing, among others, soprano Marni Nixon and conductor José Serebrier.”

Why Do People Go To Arts Events?

Two new studies seek answers: “For instance, 68 percent of theatergoers surveyed said they attended plays as a way of socializing. Only 36 percent said they went to the theater to gain knowledge. By contrast, 65 percent of those who went to museums said they did so because they strongly desired to learn something new. The study found that a large number of blacks and other minorities attended arts events to learn specifically about their own heritage. Only 15 percent of whites said the same thing.”