Live Theatre Vs. Cinemacasts – Can They Avoid Being Enemies?

Elizabeth Freestone, who directs a small British touring company: “I’m thrilled live screenings give our audiences more opportunities to experience theatre near them. … But some of the infrastructure surrounding screenings can’t help but pitch one against the other. And if put into competition with each other, venues will always choose live screenings because they are much cheaper to buy than live theatre. The good news is, the problems are solvable.”