Category: AUDIENCE

This Orchestra Is Not Going To Announce Its Season. It Will Tell Its Audience What’s Coming Program By Program

“We want to announce little nuggets at a time and build as much excitement as we can,” says Arkansas Philharmonic executive director Jason Miller. This is one of several new initiatives — another is “APOx Small Bites,” a, early-evening 30-40-minute chamber concert with food and drink aimed at working families — undertaken by the orchestra for its 10th season. – Northwest Arkansas Democrat-Gazette

New York City To Build Performing Arts Center Dedicated To Immigrants

“Last week, the city announced that it has committed $15 million to fund the design and construction of the Immigrant Research and Performing Arts Center in Inwood, the northernmost neighborhood in Manhattan. [Two municipal agencies] released an initial call for interest in the project, beginning the search for a non-profit to step in and manage the development and operation of the facility.” – artnet

Audiences Prefer Actors With Disabilities To Play Characters With Disabilities: Study

“Findings from the Ruderman Family Foundation’s just released effort, Disability Inclusion in Movies and Television, show that … 55% would like to see characters with disabilities portrayed authentically. … [The study also found that] viewers rank ‘diversity’ in the top five most valuable characteristics for content when disability is included in the definition.” – Los Angeles Times

How To Write Classical Concert Program Notes That Actually Engage An Audience

Lara Pellegrinelli writes that, “as a lover of words, I’d once held the opinion that ‘Notes on the Program’ are bound to be mind-numbingly, soul-crushingly boring – or one of the more effective embalming tools for classical music.” After seeing a few – too few – examples of genuinely fascinating notes, she thinks “that this genre of writing about music needs an intervention.” So she provides one, complete with six useful rules. – 21CM

Twenty Years Ago, Reality Shows ‘Broke TV’ And Paved The Way For Today

Used to be, the U.S. TV landscape had a few reality shows, nothing spectacular, nothing great. But 1999 changed things: “The drama, the spectacle and arguably the artifice of reality television became the main draws. Participants couldn’t simply be regular people anymore; they had to be personalities, or types, perfectly attuned and calibrated to orchestrating the juiciest of drama. Soon reality stars became the new celebrities, celebrities the new reality stars.” One might say it led to a certain election outcome as well. – HuffPost

MoviePass, Too Good To Be True, Has Finally Died

The promise – unlimited films for $10 a month – went far beyond its founders’ capital and far beyond what the market could support. But for a limited time in 2017, MoviePass was poised with millions of customers and a demand for Netflix-like experiences at theatres. And indeed, it rewrote the rules, forcing cinema chains like AMC, Cinemark, and Regal to create subscription offerings in order to keep customers loyal. – Los Angeles Times

A Short History Of TV’s “Golden Ages”

Golden Age evangelists love to wax rhapsodic on the artistic triumphs of their preferred series, but those same critics are quick to pull the “mass appeal” card to defend those series’ failings, reminding naysayers that, unlike the snooty purveyors of fine art and literary fiction, showrunners, both valiantly and by necessity, take a populist approach. – Harper’s

YouTube Says It Will Crack Down On Manipulation Of Music Charts

This form of advertising lets the advertiser, like the artist or the label, play a shortened version of a music video as an advertisement in front of other videos. Under some conditions — like if a YouTube user interacts with the video or watches it for a certain amount of time — it would count toward the video’s overall view count. – TechCrunch

Why Is Netflix Canceling So Many Shows?

The more original shows Netflix orders, the more likely it is to cancel those that don’t perform well. The company relies on an “efficiency metric” to decide what shows should be kept and which should go. If a series is able to retain subscribers with a risk of leaving or bring in new subscribers (like Stranger Things), it gets renewed. If it can’t, it’s probably going to be canceled. – The Verge