How To Win Over Parisian Audiences? With American Musicals

By some measures, Jean-Luc Choplin’s gamble at the Chatelet Theatre has succeeded. He has increased both the annual number of productions, and the audience. Ticket sales have gone to almost 300,000 in the 2009/2010 season from about 180,000 a year before he arrived. Still, the criticism has on occasion been scathing.