“For the first four nights this week, KCET averaged a 0.3 household rating, according to the Nielsen Co. That’s a whopping 50% decline compared with the 0.6 rating recorded the same period last year, when KCET featured the familiar lineup of PBS programs. An average of 22,000 viewers tuned in to KCET during prime time this week; last year at this time, it was 41,000.”