“Between now and January 4, members of the public are being asked to choose one book they love from a list of 25 pre-selected titles. They – you! – fill in a form saying, in 100 words, why they would like to give this book to others. The recommendation must be personal, and passionate. Each of 20,000 “givers” will then be sent 48 copies of that book to hand out on the night of March 5 at the venue they have chosen, resulting in what promises to be a national, simultaneous frenzy of book-loving.”