If Only Everyone Would Give Everything Away For Free…

Technological innovations such as MySpace and podcasting have allowed many as-yet-undiscovered musicians to promote their careers and present their product for public consumption without the assistance of the ever-more-aloof recording industry. But for established musical acts, the online music world is still an uncertain place. Everyone wants to embrace new media, but no one has quite figured out how to do it without abandoning all control over the product and its distribution.