The state is offering generous tax incentives. The state will have one of the more aggressive tax schemes in the country, with a refundable credit of 25% of direct production expenditures for feature films, television movies, episodic and miniseries television, video games and broadcast advertising production. Also being offered is an investment tax credit of 25% that can be claimed for investing in Wisconsin-based productions and a 15% state income tax credit for film, television and electronic game production businesses that make a capital investment by starting a business in Wisconsin.”