MTV’s previous entry into Canada was a bust. But MTV Canada returns to questions whether anyone will watch. “By sharp contrast, the newer, slicker version of MTV Canada will devote resources to original production; seven new homegrown series are already in the works. The network hopes to entice viewers with a zeitgeist-grabbing mix of entertainment, lifestyle and reality programming. But aren’t we already swimming in this kind of stuff? What is this drought you speak of, MTV Canada?”