“Bubble” dual DVD/Theatre Release Called Success

Steven Soderbergh’s “Bubble” played to tiny box office on its opening weekend. “While the film’s box-office performance was modest because major theater chains refused to run it, the film’s backers declared victory for their release strategy. We are very happy with the results so far of this first day-and-date release.” The film’s release was controversial because it opened in theatres as it was released n DVD.