Tourist attractions targeted at ethnic minorities have become an important factor in the cultural health of many urban centers, especially in those with large immigrant populations. But in San Jose, the center of Silicon Valley, “there is nothing to alert… visitors that they’re in the childhood home of Cesar Chavez, the epicenter of a worldwide protest by black Olympic athletes, or a place with one of the nation’s highest concentrations of Vietnamese-Americans.” Instead, all efforts seem to be focused on drawing attention to the area’s famously tech-heavy economy.