The Walt Disney Company used to be the cultural barometer for everyday Americans, combining a cutting-edge marketing apparatus and wide-ranging distribution with legitimately creative product. So what the heck happened? The author of a new book about the company points out that “the creative flame at the heart of the place is flickering rather dimly at this point,” but there’s more to it than that. It’s not just Disney that has changed – the world that once embraced Disney has changed as well, and may no longer be receptive to the happy-go-lucky message of the world’s most famous mouse.