Hype for the launch of the much anticipated next installment of Harry Potter is cranking up. “Bookshops have been equipped with 16-day “count-down clocks”, modelled on the Weasleys’ clock in Harry Potter and the Chamber of Secrets, in the lead-up to the worldwide launch on 16 July. The main event will be a reading by JK Rowling at Edinburgh Castle, to be broadcast on ITV1. It is understood there are plans to project an image of Rowling on to the castle rock.”