We Got Music… Your Way!

“Forget the album and corporate radio. Fan-built playlists and mixes are taking over the way people get their music. The popular iPod shuffle is designed around the idea that people like pairing reggae and pop with country and jazz. But music fans are ahead of corporate-endorsed playlists, putting their own clever twists on mixes by holding mixing contests, auto-generating playlists from blog posts and collaborating with others to build theme mixes. People are choosing what they want to hear rather than having it pushed on them.”