Networks Look Outside The Building

US TV networks are increasingly turning to outside producers for their shows. “No one in Hollywood expects the networks to stop favoring their own. But at a time when some conglomerates like Viacom are reassessing the benefits of bigness – and when a hyper-competitive ratings race makes closing off any possible advantage foolhardy – most network and studio heads have come to realize that an overreliance on their own fare can lead to creative and financial trouble.”