When Creativity Rules

Daniel Pink believes our social order is about to flip – creative people will have a big advantage over traditional logical thinkers. “In the world envisioned in his recent book, ‘A Whole New Mind,’ the competitive edge will belong not to the linear, logical, analytical ‘left-brain’ lawyers and accountants and computer programmers who have long held sway but to the creative, empathic, ‘right-brain’ artists and caregivers who have traditionally enjoyed less social status, or at least smaller paychecks. It may seem hard to believe, since we are all up to our screen-reddened eyeballs in an Information Age that seems to be all about left-brain dominance, but Pink insists that a ”Conceptual Age” is upon us.