An Attempt To Stop TV Piracy

Come July, American TV programs will carry a digital flag that producers hope will deter piracy. “The flag will be attached to ‘over the air’ digital content–both network and local station programs, such as movies or prime-time series on NBC. Any device with a digital TV tuner can grab that content, whether it comes over an antenna or through a cable or satellite set-top box. The flag, basically a piece of code, will travel with any show that the broadcaster wants to protect.”