In A New York State Of Mind

There is no easier way for a dance troupe to achieve validation than to score a hit in New York City. And this week, both of Colorado’s high-profile dance companies are paying the Big Apple a visit. “But if the potential payoff for these trips to New York is big, so are the risks. Instead of the endorsement they crave, some companies get spanked.” What’s the solution? Well, it never hurts to hire a publicist with extensive knowledge of New York’s strange and powerful arts world.

Source: Denver Post - 03/06/05