Why do trade publications publish anonymous reviews? “There are nearly 500 books a day published in America, or enough in a year to fill an average-size college library. No one could possibly read reviews of them all, let alone the books themselves. Even the team of Stakhanovite readers at Publishers Weekly can cover only about 10,000 books a year. Faced with this annual tsunami of literature, we all must grasp at any bit of solid support that comes to hand. We have no choice but to seek advice. That’s one reason why Publishers Weekly and Kirkus cling to their policy of anonymity: It suggests a magisterial, objective, authoritative source, unsullied by personal biases. Yet the opinions actually on offer in these magazines are every bit as quirky, perverse and prone to bias as they are in publications where the writers must take responsibility for what they say.”