DVD Rules

Pixar’s postponement of its next feature to summer indicates a new reality in the movie business. “The DVD tail is now wagging the movie dog. There is so much money to be made from the fast-growing home DVD market, studios are beginning to plan their movies around the DVD release, not the theatrical one. Many movies now make their money not from the theatre, but from the living room and rec room, where box-office disasters frequently turn into cash cows — and people are much more willing to buy a DVD than they were the old VHS format.”