Deciphering The Da Vinci Code Success

The Da Vinci Code is a worldwide publishing phenomenon. “Around the world it has sold in excess of 10m, nearly 8m of those in hard covers, making it the best-selling hardback novel ever. Why is this book such a smash? I suspect the triumph of the Code tells a larger story. First, it confirms that people are prepared to believe the worst of the church – even in America, the most “churched” society in the world…”