The music industry appears to have finally embraced downloading as the wave of the future, and many are asking what took so damn long. But John Naughton says that we shouldn’t be surprised by the industry’s slow embrace of the obvious: “The fact that the music moguls resisted music downloading for so long is par for the course. They opposed audio, cassette and video taping and, later, DVD. Yet each turned out to be extraordinarily profitable. Movie studios now earn far more from videos and DVDs than they do from cinema audiences, but they had to be dragged kicking and screaming into the DVD world.”