The Story Behind “The Producers” Toronto Flop

People are asking why The Producers is closing early in Toronto. Why did the show flop? “Should a show really be considered a flop when it runs for 33 weeks in this town, delighting 400,000 people and pulling in an average of $1 million a week at the box office? Think of this as a tale of great expectations. The New York producers of The Producers were sure they could enjoy a run of more than a year in Toronto, and they did their financial planning based on that assumption. That begins to explain how The Producers could lose money in Toronto.”