It’s not enough for authors to just get up and read, anymore. They have to entertain. “Once confined to libraries, bookstores and concert halls, these events have migrated to bars, with writers appearing in a new type of urban entertainment. On the reading circuit audience members drink cocktails and socialize, while readers work to entertain them. There are often a dozen readings a night in New York City, far more than the dozen or two in a month 10 years ago.”