Some Youth Amongst The Blue Hair

“The two most frequently repeated bits of common wisdom about the theater are (1) Broadway is dead (or at least in a state of serious decay), and (2) there is simply no audience for live theater among the current ‘younger generation’ of twentysomethings… Regarding the youthful audiences, it’s time to take a closer look at the reality.” Hedy Weiss believes that many of the theaters she attends in Chicago do a fine job of luring 20- and 30-somethings to performances, and points out that some theaters consider it a core part of their mission to create theater for the younger demographic.

Source: Chicago Sun-Times - 01/29/04