Rethinking Music (And How To Sell It)

There are numerous experiments in selling music online competing for consumers. A company called Magnatune offers no set prices, and a variety of creative music licenses. “Magnatune is one example of a growing movement among arts organizations, civil libertarians and artists who are rethinking the whole notion of access to creative works and copyright laws. Some, like Magnatune, believe they can profit if their artists make their works more readily available, in some cases for no charge; or if they even relinquish at least some rights to their works.”