Why Canadian Dramas Are Disappearing

Why are there fewer Canadian dramas on Canadian TV? “It becomes a self-fulfilling prophecy: Don’t promote the shows, they don’t get watched. No ratings result in no promotion. No ratings and no promotion means no program, except by regulatory fiat. The amount of disrespect that broadcasters such as CTV and Global have for their own Canadian programming extends to how they tend to schedule it — in so-called “shoulder periods” out of the primest primetime or on nights (Fridays and Saturdays) when audiences are smallest. Add to that how the networks bounce the series around to capitalize on simulcasts of their American acquisitions and the Canadian series don’t stand a fighting chance.”