Will Bollywood Conquer All?

Bollywood is not just an Indian, but a global, phenomenon. ‘Our films have reached half the world. The Middle East, all of Africa, all of Russia, the Far East, and the Indian diaspora everywhere — the half of the world that Hollywood has not yet recognized.’ The typical Indian commercial movie today is probably handsomer than it has been at any time since the 1950s, the so-called Golden Age of Bollywood — or, more precisely, the Expressionist Chiaroscuro heyday of noir-inflected auteur directors like Raj Kapoor and Guru Dutt.” Now Bollywood is making its move on America.