Where did the popular image of Santa as a jolly old man come from? “What most people don’t realize is that Santa’s origins were very commercial from the beginning. He was created by mass media artists and invented by Americans in the beginning of the 19th Century. Haddon Sundblom painted a series of portraits of Santa between 1931 and 1964 for Coca-Cola advertisements that helped to shape the modern image of the jolly character known as Santa Claus.”