Festival Of Brains

“Coming soon: A big-brained summit featuring some of the world’s foremost scientists, artists, businesspeople, media figures, writers and all-around cultural visionaries… It’s the Toronto International Marshall McLuhan Festival of the Future,” and it’s being launched by the man behind the very successful Toronto International Film Festival. A skeptic might point out that Toronto already has an “ideas” festival, a 4-year-old gathering known as ideaCity, but McLuhan organizers say their event will be broader in scope.