“In 2012, after receiving a $1.2 million grant from Google and working with computer engineers and social scientists, Davis launched the Geena Davis Inclusion Quotient, or GD-IQ, a method of using facial and voice recognition technology to analyze movies, TV shows and ads. The software … is able to ascertain the number of women relative to men, as well as the amount of screen and speaking time they’re afforded. – The Washington Post