A report by Deloitte titled Revaluing Our Icon says that the actual financial contribution of the Opera House to the economy is now $1.2 billion annually —up 44% from the last report, five years ago — with its “social asset value,” a combination of factors such as visitor experience, willingness to pay a premium to attend a performance there, the landmark’s importance in tourist’s decision to visit Australia, etc., at $5 billion. — Australian Financial Review