Why Al Jazeera America Was Destined to Fail

“But if Al Jazeera America’s brand was a handicap, its philosophy was a death sentence. The channel was founded on the utterly ill-conceived idea that Americans were starving for sober, ‘unbiased’ hard news coverage. In other words, it made the mistake of offering viewers the programming they claimed to want, instead of the programming that all available evidence suggests they actually enjoy.”