Cleveland Orchestra Gets Very Glad Tidings: More Audience, More Revenue, Bigger Endowment

“In fiscal 2015, its push to remain viable and relevant paid off in the forms of higher attendance, endowment growth, and record-setting levels of philanthropy. … The surplus came despite the release of thousands of free and steeply discounted tickets. … No longer are youthful crowds just a ‘Fridays@7’ or Family series phenomenon.”