Why Easter Resists Christmas-Style Commercialization

Baskets and marshmallow peeps notwithstanding, “Easter has retained a stubborn hold on its identity as a religious holiday. This is all the more surprising when you consider what an opportune time it would be for marketers to convince us to buy more stuff. … So what enables Easter to maintain its religious purity and not devolve into the consumerist nightmare that is Christmas?”

Source: Slate 04/21/11