Cleveland Orch. Launches Major Free/Low-Cost Ticket Initiative

The Center for Future Audiences, launched with a $20million gift and planning for a $60million endowment, will subsidize free tickets for youths 18 and under and steeply discounted tickets offered online for 18-to-34-year-olds. One goal is for the Cleveland Orchestra to have, by its centennial in 2018, the youngest audience in the country.