Inflate The Ticket Price, And — Presto! — Box Office Rises

“‘The Princess and the Frog,’ Disney’s first hand-drawn animated feature in five years,” is opening in limited release with an “experience” that pairs the movie with “games, actresses dressed as Disney princesses, props, costumes and other activities.” With ticket prices in the $30-to-$50 range ($20 per person for groups), the box office is looking rather fat.