This Theater Slashed Ticket Prices To Increase And Diversify Its Audiences – ‘What Happened Next Was A Revelation’

In 2005, Signature Theatre, an off-Broadway house on far West 42nd Street, “did a very hard-to-do thing. They convinced a big corporation, Time Warner, to hand the theater $500,000 to try to chip away at the price barrier. Before that grant, tickets to Signature’s shows had cost around $55. After the grant, they cost just $15.” (includes audio)

‘Urgent’ Restoration Work At The Chapelle Royale At Versailles

The three-year, €11 million project – which will repair cracks in the masonry that are causing structural instability, overhaul the slate roofing, repair fractured lead ornaments and corroded soldering in the stained-glass windows, and restore degraded exterior statuary – will begin next year. Concerts and other activities inside the chapel should not be affected. (in French; Google Translate version here)

Who Taught The Latest Tarzan How To Move? A Ballet Choreographer

“For The Legend of Tarzan, … director David Yates wanted his leading man Alexander Skarsgård to be the most authentic and instinctive Tarzan ever seen. Whom did he task with making it happen? Step forward, Royal Ballet choreographer Wayne McGregor. Getting English ballet’s most respected choreographer to train the lord of the apes may not seem an obvious move. But director Yates knew exactly what he was doing.”

Black Chicago, The MacArthur Foundation, And the Ethics Of Cultural Philanthropy

Stating “The children of Chicago are demanding that $100 million of the $7 billion MacArthur Foundation has in assets be used to invest in Black communities and help Black children in Chicago survive violence in their communities,” the city’s Black Star Project staged a march last week on the foundation’s headquarters. Zoe Mendelson writes, “Of course foundations can have their own funding priorities, but at what point does an emergency in their hometown merit special intervention? … MacArthur’s basic stance is that it’s already doing its part. The impossible question becomes: When are you helping enough?”

Top Posts From AJBlogs 06.30.16

Beware the volunteer sentence
It can be comforting when a solution or a path presents itself to you as the obvious choice. When you feel comfortable moving to the next problem or question without even thinking much about the one at hand. … read more
AJBlog: The Artful Manager Published 2016-06-30

A problem with classical music publicists
I’ve said these things before. But they need to be said again, following up on my last post, about a quick way to improve almost any publicity pitch. … read more
AJBlog: Sandow Published 2016-06-30

Changing Color
Susan Marshall, Jason Treuting, and Suzanne Bocanegra explore our perception of color. Is this the coolest ever lecture on color theory? Yes and no. … read more
AJBlog: Dancebeat Published 2016-06-30

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